12/29/2023 0 Comments Popeyes chicken sandwichAfter all, Popeyes fans have long clamored for a chicken sandwich - Alarcon wasn’t about to let them down. It was a debut that Alarcon, her veteran team and Popeyes executives didn’t take lightly. It was time for Popeyes to power up its sales. The sandwiches would be offered in two versions: the regular and spicy and retail for $3.99. population, the Popeyes team was ready to release its long-awaited creation to the public on August 12. So after two years of finally tinkering with a chicken sandwich that would cater to a more on-the-go U.S. “ has indicated the boneless chicken category makes up ~20% of Popeyes’ entrée sales mix, highlighting chicken sandwiches could be a meaningful unlock to grow the boneless chicken mix,” Credit Suisse analyst Lauren Silberman told Yahoo Finance. The focus has always been on serving up flavorful chicken breasts, thighs and legs alongside a host of sides, just like heated rival KFC (which has never been big on sandwiches, either).Īnd that has been a missed opportunity for Popeyes and its rival KFC ( YUM). What took so long for this delicacy?!ĭespite being one of America’s most beloved fast food chicken chains since it was founded in 1972 by entrepreneur Al Copeland, Popeyes hasn’t had a chicken sandwich on its U.S. CNN Sans ™ & © 2016 Cable News Network.“For us, to watch something like this you created come to life, it’s just an indescribable feeling,” Alarcon told Yahoo Finance. Market holidays and trading hours provided by Copp Clark Limited. All content of the Dow Jones branded indices Copyright S&P Dow Jones Indices LLC and/or its affiliates. Standard & Poor’s and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Chicago Mercantile: Certain market data is the property of Chicago Mercantile Exchange Inc. US market indices are shown in real time, except for the S&P 500 which is refreshed every two minutes. Your CNN account Log in to your CNN account Seafood sales jumped 28% to $16.7 billion in 2020, compared to the year before, according to Nielsen. The number of fish sandwiches on US menus fell 8% from 2017 to 2019, according to market research firm Mintel.īut at grocery stores and other retailers, seafood is growing in popularity during the pandemic. It remains to be seen whether Americans will have the same appetite for fish as they do for Popeyes chicken. He added that if the sandwich is as successful as its chicken counterpart, the chain will consider making it a permanent addition. Popeyes tested out the sandwich in Chicago around this time last year, where “it did incredibly well,” Siddiqui noted. For an additional 15 cents, people who buy the fish sandwich and don’t like it can swap it out for a chicken sandwich. It’s also offering “sandwich insurance” on the launch day. To draw in customers who loved the chicken sandwich, Popeyes is using the same bun and pickles combination in the fish version. With the chicken sandwich “we raised the bar for what a best-in-class, high-quality sandwich should taste like,” said Sami Siddiqui, president of the Americas at Popeyes. Popeyes is launching a fish sandwich on Thursday.
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